How the apothecary first began
One summer’s day two years ago, our founder Mila was out walking in the meadows behind her home. She finally stopped to have a proper look at a plant growing along the grassy verges, that she had been noticing for weeks.
Mila picked one of the plant’s flowers, and found herself with a strong urge to crush it and sniff it. When she did, her nose was filled with the aroma of sweet pineapples.
Completely intrigued with how anything in the wild spaces of England could smell like a pineapple, she thought about it all the way home. On a whim, she decided to google “plant that smells like pineapple UK” and found out that this plant was a common weed and medicinal herb called pineapple weed.
Delving deeper, she read that pineapple weed was a folk remedy drunk as a tea to help ease stress and anxiety. This came as quite a surprise, since she was suffering with chronic stress and anxiety at the time.
And so, the next day, Mila brewed her first wild herbal tea since the times she made nettle tea as a child.
Realising the land helps us heal
As soon as Mila found out about the medicinal properties of pineapple weed, she understood that discovering this plant was more than just a coincidence. She was hurting and the land had been trying to show her how it could help her heal, and this time she had finally taken notice.
Mila began to find all of the medicinal plants that grow in our meadows — camomile, plantain, comfrey, yarrow, elderflower, rose, hawthorn and more. She became enamoured with folk herbalism and foraging, reading all the books she could.
Once she was confident with her identification skills, she started to make simple vegan recipes for her family and friends. Comfrey oil, yarrow and plantain balms, rose sugar scrubs, camomile bath salts and more.
Harnessing the healing power of nature
Our founder saw how effective her homemade remedies were for herself and her family, and so decided to formulate her own range of skincare products, teas and elixirs so that others could experience them too.
Mila had always suffered with dry, flaky, itchy and often oily skin, and emotionally, with anxiety and stress. She combined scientific research with her knowledge and love of medicinal plants to create effective natural products, that nourish the skin as well as the mind.
Our products are an antidote for our fast-paced, stressful lives, our skin that's affected by pollution and other stressors, and our overworked, frazzled minds.
Although Mila takes inspiration from plants found on her travels around the world, her heart always comes back to the English meadow, where Hedgerow Nectar and Wildflower Radiance Mask were born.